Ad Exchanger


Grapeshot: What Programmatic Advertising Could Learn from Tinder

Ezakus: Publisher-Agency Hybrids Will One Day Take on Facebook and Google

Accordant Media: The State of Accordant Q&A

IgnitionOne: The Future of IgnitionOne Post-Knotice Deal

Accordant Media: Big Data Can Upend Conventional Wisdom

TripleLift: TripleLift Vs. Nativo

TripleLift: RTB Optimization for Branding

AudienceScience: Profile on Evolution of AudienceScience Value Proposition

Videology: Raises $60 mil. in Series D

IgnitionOne: Will Margiloff POV on Google PLAs

Verve Mobile: Apple’s Answer to the UDID?


Advertising Age


TripleLift: The Unintended Consequences of Viewability Standards

TripleLift: TripleLift-Bazaar Voice Native e-commerce Partnership

Traction: Small Agency of the Year Western Region Silver

Traction: Native Advertising’s Accountability Challenge

Videology: Ferber says agencies should stay out of tech

MediaCom: Digital Marketing’s Big Staffing Challenge

IgnitionOne: Ad Tech Apocalypse

Driver Digital: Wholesome Lane/Gerry Graf  Launch

MediaCom: Content Farms




IgnitionOne: No Place for the Low-Tech CEO

TripleLift: Assessing the Omnicom-Instagram Deal

AudienceScience: Will Google own Advertiser Data?

Traction: Portrait profile

Grapeshot: John S. quoted in bad inventory expose

Videology: Six Questions with Scott Ferber-Video interview

IgnitionOne: Will M. quoted in epic “Ad Wreck” expose

Kinetic Social: Carree S. quoted in Samsung Sponsored Tweet Controversy

Accordant Media:Accordant Media Launch

HUGE: Brand Marketer Content Creation




IgnitionOne: Facebook sets the pace in social media with mobile

IgnitionOne: Facebook Eases Fears About Falling Ad Rates

IgnitionOne: Google’s Earnings Disappointment


Business Insider

Verve Mobile: Local Advertising Will Dominate Mobile Ad Spending



Traction: Mixed Marketer Reaction to Facebook Home

Kinetic Social: Industry Mulls Impact of Facebook Ad Network

Videology: Scott Ferber’s NextFront

Tremor Media: Choosing The Right Ad Network

HUGE: NutriSystem  E-commerce




AudienceScience: Ad Tech’s Business Model Problem

Kinetic Social: Ad Tech-Vendors or Partners

IgnitionOne: VCs Road to Profitability

Traction: Retargeting or Stalking?

Videology: RTB Imperative

Videology: Scott Ferber Vid Interview with Brian Morrissey


DM News


Grapeshot: How To Avoid Anthony Weiner

Traction: Content Marketing Success

Kinetic Social: SoLoMo Marketing

IgnitionOne: Rebrand from SearchIgnite

Encore Media Metrics: Fine-tune search data analysis

HUGE: History Debuts New Interactive Site

HUGE: Dos and Don’ts of Social Media         

MediaCom: Microsoft-Yahoo! Search Alliance



Traction: Shiny Object Syndrome

IgnitionOne: Life After The Holding Company



Kinetic Social:Social Media Chaos Is Here To Stay

Traction: Content Is Marketing

Traction: Return on Awesome

HUGE: Funniest U.S. TV Commercials




Grapeshot: Q&A with Chris Stark, new product chief

Grapeshot: John Snyder riffs on New Currencies for Programmatic Media

Accordant Media: Robots Can’t Replace Humans in Programmatic

Traction: Kelly Moore Campaign Launch

IgnitionOne: DMS Adds FBX Support

SS+K: OMMA Political Agency of the Year


Mobile Marketer

IgnitionOne: Black Friday Mobile Shopping

IgnitionOne: Google Enhanced Campaigns

New York Times


Traction: Okocat New Campaign

IgnitionOne: Google Earnings Top Expectations

HUGE: Obama Blackberry

Group M: PeopleStyle Watch




Reuters: Ad Tech Shakeout


Tech Crunch

Videology: Videology closes $60 mil. Series D

Verve Mobile: Verve Closes $14 mil. funding round

USA Today


HUGE: Sour economy makes diet marketers try harder

Harris Interactive: Prenuptial Agreements, Unromantic, But Important


Wall Street Journal


DataXu: Fraud-free Guarantees Take Hold

IgnitionOne: Agency Disintermediation Is Not An Imperative

Accordant Media: Founders’ Focus on Transparency

Triplelift: TripleLift Vivaki Native Programmatic Integration Pact

IgnitionOne: Specialists Aim To Simplify Landscape

SS+K: AFL-CIO Tries to Boost Image

Rapleaf: Founder on Privacy, Business

Rapleaf: Politicans Tap Sophisticated Online Tracking